Serag Meneassy, Taymour Sabry, Mahmoud El Said
There are more than two billion people in emerging markets coming online for the first time through their mobile phones. However, high connectivity costs remain one of the biggest obstacles preventing people in emerging markets from achieving universal access. Wasla’s goal, therefore, is to provide over 500 million people in emerging markets with free mobile internet. After a year of developing the platform in stealth, Wasla successfully launched its browser at the 2018 Rise Up Summit and attracted over 2,000 users organically in under 48hours. This traction landed Wasla the #2 spot on the Google Play Store Trending Apps. Wasla’s Android browser subsidizes user's mobile data costs by leveraging mobile advertising. Towards the end of last year, they raised $180,000 from a couple of angel investors led by Omara Barakat.